New: Track Real Estate KPIs, With Less Effort

Those in the Real Estate business know that getting the ‘sold’ sign up is a multifaceted process with many important metrics to measure along the way. We all know what gets measured gets improved, but just capturing and reporting on metrics can be a laborious and time-consuming task.

Today, we’re thrilled to launch our latest Industry Template: The Real Estate Template 🎉

This new template offers a clear reporting framework that’s packed with industry-specific Key Performance Indicators (KPIs) that will lead you to better decision making and results. Plus, forget about starting from a blank slate—using the template, you can get a report into the hands of your stakeholders or clients with a few quick clicks.

Want to learn more about templates? Read our getting started blog post.

16 KPIs every Real Estate business should measure

To save you time, we’ve worked with industry experts to identify a list of the top 16 most commonly used KPIs, all of which are critical to the success of a Real Estate Business:

Lead and Customer metrics

  • Calls Made
  • Referrals
  • Listings Conversion
  • Customer Satisfaction Rating
  • Buyer & Listing Appointments

Listings Metrics

  • Sales Completed
  • Total Listings
  • New Listings
  • Inventory Available
  • Average Listings Per Agent

Sales Metrics

  • Absorption Rate
  • Visits Per Sale
  • Price Difference - Asking vs Selling
  • Average Commission Per Sale
  • Average Commission % Per Sale
  • Days on Market

Using the Real Estate template

Easily import data from accounting software, Excel, and other sources into Spotlight Reporting, and then watch the data auto-populate visual and easy-to-read charts.

Using our new Real Estate template will give your stakeholders or clients more clarity about what steps they should take to be successful, so they can hit their goals faster (and with less effort). With our template, you’ll be able to analyse several KPIs to determine the performance of individual real estate offices, or individual agents.

Sold...? You will be!

We’ve made sure all our templates reflect the problems you need to solve every day. If there’s something you’d like to see included in a template, please let us know.


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